gigi the germ campaign

The Gigi Germ Campaign is a product of the Human-Centered Design Process which is an intensive, creative, and hands-on experience that allows for innovative solutions to real-world challenges. I worked with a creative team to develop solutions that engaged the Arkansas State University campus in establishing a more sanitary environment through our own personal design challenge. Using insights and information recorded from our interviews, I developed a prototype to introduce to the public. We conducted a final survey concerning the campaign impact, and it received 89% of positive responses from individuals on the A-State campus. (Photos from Unsplash.com)